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Pricing and Profitability Management: A Practical Guide for Business Leaders by Mike Simonetto, Julie Meehan, Larry Montan, Christopher A. Goodin

• Pricing and Profitability Management: A Practical Guide for Business Leaders
• Mike Simonetto, Julie Meehan, Larry Montan, Christopher A. Goodin
• Page: 320
• Format: pdf, ePub, mobi, fb2
• ISBN: 9780470825273
• Publisher: Wiley, John & Sons, Incorporated

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Download book on kindle Pricing and Profitability Management: A Practical Guide for Business Leaders by Mike Simonetto, Julie Meehan, Larry Montan, Christopher A. Goodin (English literature)

Overview

Pricing, done well, offers companies new avenues and opportunities to improve their bottom lines, grow their businesses and make smarter decisions. This book captures the authors' pragmatic, results-focused approach to pricing—and explains how to do it very well. From its emphasis on deep analytics to its broad, holistic approach to creating pricing capabilities and results, this book offers the pricing professional (and all business people) a roadmap to more effective pricing. Jeff Wallis General Manager, Parts Sales and Marketing, Daimler Truck North America In the aftermath of the latest economic recession, many companies are awakening to the power of pricing. In this book, the authors offer practical advice for managers and executives who are interested in leveraging the full power of pricing to improve their own bottom lines. Far from pure theory, it gives you the tools you need to effectively manage price for your organization, regardless of the economic climate. Tim Belk CEO, Belk Department Stores The authors continue to lead the market with their comprehensive approach to improving pricing for their clients. Pricing and Profitability Management captures their practical thinking on the topic. We have seen their approach and capabilities first-hand working with our joint customers. It is a great read not only for those beginning their pricing journey but also for those who have been working on it for some time. Neil Lustig CEO and President, Vendavo Pricing is a critical discipline that companies must perfect in order to consistently improve financial performance. An integrated approach like the one described in this book offers CEOs and CFOs a blueprint for ensuring that pricing remains a strategic asset for achieving business objectives. Full of insights that can only be gained from years of experience, Pricing and Profitability Management is must-read for anyone in an organization interested in maximizing the power of pricing. Andres Reiner President, Chief Executive Officer and Director, PROS Pricing and Profitability Management breaks new ground in the comprehensiveness and analytical depth of its approach. This is an important book for senior decision-makers in companies who want to utilize the powerful economic and organizational forces associated with the authors' approach to pricing to significantly enhance the performance of their business. James W. Dean, Jr. Dean, Kenan-Flagler Business School, The University of North Carolina Pricing and Profitability Management gives you a game plan to elevate pricing's effectiveness within your organization by clearly identifying common obstacles to improving profitability and addressing the proper strategies to overcome these obstacles. The authors' expertise across multiple geographies, industries, and organization types makes this book a must for senior managers and pricing practitioners alike. Kevin Mitchell President, The Professional Pricing Society (PPS)

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